[Verse 1] We built a single source of truth, thought our problems would be done But the sales team calls it leads while marketing says prospects won The same data, different names, causing chaos in our flow 'Cause having one place isn't enough if no one's definitions show [Chorus] Align your thinking before your systems Get agreement before the code Define together what truth really means Before you build that common load Align your thinking before your systems Or watch your data warehouse fall One source means nothing when teams disagree On what that source contains at all [Verse 2] Data governance sounds so boring, just another meeting drag But it's really team alignment, getting everyone on track Who owns customer lifetime value, who decides when deals are closed These conversations matter more than any schema that you've proposed [Chorus] Align your thinking before your systems Get agreement before the code Define together what truth really means Before you build that common load Align your thinking before your systems Or watch your data warehouse fall One source means nothing when teams disagree On what that source contains at all [Bridge] Field mapping sessions get political fast When departments guard their turf Integration projects surface buried fights That's messy but it shows the worth Of bringing conflicts to the light Before your pipelines start to run 'Cause technical debt is nothing Compared to definitions that come undone [Verse 3] So gather all your stakeholders, hash out what each field should be Build a shared vocabulary before your ETL goes free The hardest part's not moving data, it's getting minds to align On what customer really means and where you draw that line [Chorus] Align your thinking before your systems Get agreement before the code Define together what truth really means Before you build that common load Align your thinking before your systems Or watch your data warehouse fall One source means nothing when teams disagree On what that source contains at all [Outro] Think first, then build Think first, then code Shared definitions pave Your data's road
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