[Verse 1] When financial metrics tell just half the tale And profit margins leave your strategy pale Four perspectives working hand in hand Give you vision to help your business expand From customer value to internal flow Learning and growth help your knowledge grow [Chorus] Four perspectives, balanced view Financial, Customer, Process too Learning Growth completes the frame Scorecard methodology, remember the name F-C-I-L, that's the way Balanced measurement every day [Verse 2] Financial perspective shows the bottom line Revenue growth and margins looking fine But customers hold the keys to success Satisfaction, retention, loyalty's test Are we meeting needs and building trust Customer metrics are absolutely a must [Chorus] Four perspectives, balanced view Financial, Customer, Process too Learning Growth completes the frame Scorecard methodology, remember the name F-C-I-L, that's the way Balanced measurement every day [Verse 3] Internal processes drive the engine strong Quality, efficiency, nothing goes wrong Cycle times and defect rates we track Innovation pipeline keeps us on track What we do inside affects what they see Process excellence is the master key [Bridge] Learning and Growth, the foundation base Employee skills and knowledge in place Training programs and technology tools Information systems following rules Capabilities building for tomorrow's fight Human capital burning bright [Chorus] Four perspectives, balanced view Financial, Customer, Process too Learning Growth completes the frame Scorecard methodology, remember the name F-C-I-L, that's the way Balanced measurement every day [Outro] Strategy maps connecting every link Cause and effect, now you start to think Leading measures driving lagging ones Balanced scorecard, comprehensive runs Four perspectives, one strategic goal Performance measurement for the whole
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