[Verse 1] When the numbers tell the story of your company's way P and L shows revenue minus what you pay Cost of goods sold subtracted from the top Gross margin tells you where the profits stop Operating expenses take their daily bite EBITDA shows earnings in the clearest light [Chorus] Money in and money out, cash is king without a doubt Assets minus liabilities, that's your equity route Burn rate tells you how you spend, runway shows when it will end Business fundamentals, keep them close my friend [Verse 2] Balance sheet's a snapshot of what you own today Assets on the left side, debts you have to pay Liabilities and equity must balance on the right Cash flow tracks the movement, day and night SaaS metrics guide your software company's growth ARR and MRR, subscription oath [Chorus] Money in and money out, cash is king without a doubt Assets minus liabilities, that's your equity route Burn rate tells you how you spend, runway shows when it will end Business fundamentals, keep them close my friend [Verse 3] Churn rate shows the customers who walk away LTV is lifetime value, CAC what you pay Net revenue retention keeps existing clients growing Unit economics tells you if your profit's showing Technology costs as percentage of your sales Benchmark against your stage, that never fails [Bridge] From seed to Series A, B, and C Dilution shares your company Due diligence checks your code so clean Architecture reviews, the best you've seen Board meetings need your tech narrative strong IPO readiness takes you along [Verse 4] SaaS serves software in the cloud each day Marketplaces connect in a two-sided way APIs create platforms, ecosystems grow Hardware plus software, embedded systems flow Open source and licensing, community and core Business models matter, that's what they're for [Chorus] Money in and money out, cash is king without a doubt Assets minus liabilities, that's your equity route Burn rate tells you how you spend, runway shows when it will end Business fundamentals, keep them close my friend [Outro] Financial literacy and funding rounds Business models, solid grounds CTO curriculum, learn it well These fundamentals have stories to tell
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