[Verse 1] Before you chart your company's course Map the terrain, identify the source Economic winds and regulatory maze Competition lurking through the haze Technology shifts like desert sand Geopolitics reshape the land Social currents, demographics swing Context tells you everything [Chorus] Scan the outside, probe within PESTLE framework, let's begin Political, Economic, Social force Technology, Legal, Environmental source Never stop this vital sweep Context changes while you sleep External threats and internal gaps Business context fills the maps [Verse 2] Don't assume today's conditions hold Tomorrow's story will unfold Pace of change accelerates fast Disruption signals contrast the past Scenario planning reveals what's hidden Consider paths that seem forbidden Uncomfortable truths you must embrace Or blindspots sabotage your race [Chorus] Scan the outside, probe within PESTLE framework, let's begin Political, Economic, Social force Technology, Legal, Environmental source Never stop this vital sweep Context changes while you sleep External threats and internal gaps Business context fills the maps [Bridge] Internal mirror shows the truth Culture, capabilities, proof Legacy constraints and resource strain Honest assessment breaks the chain Capability gaps can't hide behind False narratives that cloud the mind Strategy built on shaky ground Will crumble when the pressure's found [Verse 3] Diverse perspectives sharpen sight Quality inputs shed new light Continuous scanning feeds the brain Strategy revision breaks the chain Direction matters more than speed Context analysis plants the seed Both current state and future trends On this insight, success depends [Outro] Map your world before you move Context analysis will prove Foundation strong for strategy's tower Business wisdom, knowledge power
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