Dashboard Design: Executive vs Operational Views

Data Strategy and Analytics · 4:21

Listen on 93

Lyrics

[Verse 1]
When building dashboards for your company's needs
Different people want to see different deeds
The CEO wants the big picture view
While operators need details to see them through
Colors and charts must tell the right story
High level trends or granular glory

[Chorus]
Executive high, operational low
Different views for different roles you know
Summary up top, details down below
Dashboard design makes the data flow
E-X-E-C sees the forest wide
O-P-S dives deep inside

[Verse 2]
Executive dashboards paint with broad strokes
Revenue trends and how the business grows
Key performance indicators in bold display
Red yellow green to show us the way
Monthly quarters and yearly projections
Strategic goals need clear reflections

[Chorus]
Executive high, operational low
Different views for different roles you know
Summary up top, details down below
Dashboard design makes the data flow
E-X-E-C sees the forest wide
O-P-S dives deep inside

[Verse 3]
Operational views need real-time data streams
Server health and application dreams
Error rates and response time metrics
Database queries and traffic statistics
Minute by minute the systems are tracked
Keeping services running and systems intact

[Bridge]
Same data source but different lens
One shows health the other shows trends
Design for your audience every time
Make the information easy to find
Colors matter fonts matter too
Clean and simple helps data shine through

[Chorus]
Executive high, operational low
Different views for different roles you know
Summary up top, details down below
Dashboard design makes the data flow
E-X-E-C sees the forest wide
O-P-S dives deep inside

[Outro]
Know your users know their needs
Dashboard design plants information seeds
Executive summary operational detail
Good design helps your projects never fail

← Building Metric Trees: Breaking Down Complex Goals | Avoiding Vanity Metrics: Focus on What Actually Matters →