[Verse 1] Sarah built the firewall, kept the hackers out But when the board meets quarterly, what's she gonna talk about? "We didn't get breached this year" sounds weak to corporate ears They can't see the crisis that never appeared [Chorus] It's the counterfactual problem, what didn't happen's hard to sell The disasters that you prevented, there's no easy way to tell Make the invisible visible, show the cost of doing nothing Build the story of prevention, keep the value discussion running [Verse 2] Marcus passed the audit, built the process from the ground Documentation systems, evidence that can be found But proving what would happen if he hadn't done the work Requires imagination from the boardroom suits and clerks [Chorus] It's the counterfactual problem, what didn't happen's hard to sell The disasters that you prevented, there's no easy way to tell Make the invisible visible, show the cost of doing nothing Build the story of prevention, keep the value discussion running [Bridge] Executives reward the heroes who put out the fires burning bright Not the ones who stopped the matches from igniting in the night So compliance professionals must paint the picture clear Of what would happen in a world where their work wasn't here [Verse 3] Don't wait until it's over to explain what you have done Build the narrative of danger from day one Show them what the breach costs, what the audit failure means Help them see the alternate timeline, paint those scary scenes [Final Chorus] Beat the counterfactual problem, make prevention visible Show the world what could have happened, make your value undeniable Tell the story before, during, after all the work is through Turn your invisible protection into something they can view [Outro] What didn't happen matters, make them see it's true The crisis that never came is thanks to what you do
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