[Verse 1] General counsel sits behind mahogany desks Six months minimum for every contract text Procurement wants three vendors in the race Security scans each pixel, every database Your champion whispers through carpeted halls But committees move slower than courtroom crawls [Chorus] Pilot, Purchase, Process - the triple P way Champion, Committee, Compliance - won't budge in a day Six to eighteen months of handshakes and reviews In legal tech sales, patience pays your dues Build trust brick by brick, let pilots prove the case Conservative minds need methodical pace [Verse 2] Demo day arrives with partners in tow Chief Technology Officer wants data flow But Risk Management raises red flag concerns While Budget Director counts every return Your inside advocate schedules coffee talks Map the org chart, learn who really walks [Chorus] Pilot, Purchase, Process - the triple P way Champion, Committee, Compliance - won't budge in a day Six to eighteen months of handshakes and reviews In legal tech sales, patience pays your dues Build trust brick by brick, let pilots prove the case Conservative minds need methodical pace [Bridge] Quarter one discovery, quarter two design Quarter three negotiations, dotting every line ROI presentations, reference calls arranged Procurement cycles can't be rearranged [Verse 3] Pilot program launches with select few users Track adoption metrics, convert the refusers Success stories spread through practice groups Small wins accumulate, momentum recoups Contract signature after eighteen months long Conservative buyers, but relationships strong [Outro] Marathon mentality beats the sprint In legal corridors, credibility's mint Plant seeds deep, watch forests grow Enterprise cycles - that's how giants go
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