[Verse 1] Before the deal is even born Wall Street's working through the dawn Building lists and making calls Setting up before it falls Pipeline flowing like a stream Every contact part the scheme Cold to warm and warm to hot Success is planned, it's never shot [Chorus] Cold, warm, qualified, hot, committed Five stages never to be omitted Pipeline first, then deals come after That's the Wall Street offering chapter Build the funnel, fill the stages This is how the pro engages Pipeline flowing, always growing Keep the investor interest showing [Verse 2] Cold universe starts the game Market research stakes the claim Purchased lists and referrals too Getting conversations new Warm prospects need education Market news and information Building trust through every call Understanding what they'll fall for [Chorus] Cold, warm, qualified, hot, committed Five stages never to be omitted Pipeline first, then deals come after That's the Wall Street offering chapter Build the funnel, fill the stages This is how the pro engages Pipeline flowing, always growing Keep the investor interest showing [Verse 3] Qualified means checking deep Suitability review to keep Past investments tell the tale Stated interest cannot fail Hot prospects get the teasers now NDAs and materials show how Indication of interest signed Deal specifics now aligned [Bridge] Crowdfunding fails because they try To build and sell at the same time But Wall Street knows the secret way Build the pipeline every day Before the offering hits the street The investor base is complete [Chorus] Cold, warm, qualified, hot, committed Five stages never to be omitted Pipeline first, then deals come after That's the Wall Street offering chapter Build the funnel, fill the stages This is how the pro engages Pipeline flowing, always growing Keep the investor interest showing [Outro] Subscription docs and wire instructions Close and fund without obstructions The pipeline made it all complete Wall Street's offering can't be beat
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